local food

As the school year draws to a close, many program operators that help keep our nation’s children nourished and active are just ramping up. When school is out, many school districts and an array of nonprofit partners step up to offer healthy summer meals through USDA’s Summer Food Service Program (SFSP) and Seamless Summer Option.  Options that provide children who rely on free and reduced price meals access to the nutrition they need to return to school healthy and ready to learn.

With the warm summer sunshine and the sweet taste of the season’s bounty here, it’s a great time to reflect upon some best practices for a flourishing summer meals program. We’re highlighting three examples that emphasize replicable strategies for bringing local, nutritious foods and educational activities to children throughout the long summer break.

Across the country, from small towns to big cities, a vibrant downtown likely includes a farmers market.  That is exactly what city leaders from Greenwood, S.C., were thinking when they talked about revitalizing their downtown.  The Greenwood City Council voted unanimously to approve a $2.1 million construction bid for a new multi-functional farmers market, the Uptown Market.  The Uptown Market will be 156 feet long and 47 feet wide and a focal point for the community.  The planned site was originally the location of the town’s railroad station and inspired the design that mimics a train station to fit the historical character of the town.

USDA supports partnerships across the country to create greater economic impact for rural Americans.  In 2013, USDA’s Agricultural Marketing Service (AMS) Architect Fidel Delgado got involved in providing technical assistance for the development of Greenwood’s new farmers market.  With over 20 years of experience, Delgado provided case studies and worked with City Manager Charlie Barrineau to understand the community needs, learn about the area farmers, and review the site. Greenwood Mayor Welborn Adams said, “Fidel brought great insight to the project and really helped expedite the process.”

One of the best parts of my job as a Farm to School Regional Lead for the USDA’s Food and Nutrition Service is visiting schools and districts that are bringing local foods into the cafeteria and teaching students where their food comes from. And I am always particularly excited when I get to visit programs with innovative school garden components, like William Penn High School, part of Delaware’s Colonial School District.

Several years ago, William Penn went through a major restructure.  Part of what came out of that process was a renewed commitment to agricultural education, and the recognition that the 117-acre William Penn Historic Farm, operated by a local land trust, could be a major asset to the school. A new agriculture “major” was established, and students took over two acres of the adjacent parcel to grow more than 30 varieties of fruits and vegetables. They also started a CSA program selling shares to teachers and community members.

This year I have had the pleasure of visiting a number of urban agriculture operations. From California to Cleveland, the ability of individuals to realize the multidimensional benefits of agricultural production and leverage them in an urban context has been nothing short of amazing.

This past week I visited a University that is heavily involved in both the research and extension aspect of urban agriculture -- right in the backyard of the Department’s Washington, D.C. headquarters. The University of the District of Columbia’s (UDC) Muirkirk Agricultural Experimentation is located about 20 minutes north of the school’s D.C. campus. Upon arrival I found everything from activists passionate about learning how to best provide their neighbors with fresh produce, to researchers developing improved hydroponics systems; and even students working with community organizations on rice varieties suitable to be grown in urban areas.

This month, the Know Your Farmer, Know Your Food initiative (KYF2) celebrates an important milestone: the sixth anniversary of the first convening of the KYF2 Task Force. Since 2009, the Task Force, a dedicated team of experts from across the Department, has been hard at work in support of USDA’s commitment to local and regional food systems. As we mark this important milestone, we wanted to recognize some of the outstanding USDA employees who have been at the core of this work.

Jill Auburn, National Program Leader at USDA’s National Institute of Food and Agriculture (NIFA) and manager of the Beginning Farmer and Rancher Development Program, has been part of the KYF2 Task Force since the beginning. Jill came to USDA in 1998 and has seen the Department’s work on local food evolve. Jill describes the launch of the Task Force as a recognition that “the world has been doing this [local food], and USDA needs to engage. We aren’t the lead on this – our work is being driven by what’s happening in communities around the country – but USDA has a lot of tools to assist.”  The 2008 and 2014 Farm Bills have given USDA many tools and authorities to support local and regional food systems.

June is Small Cities Month, an opportunity to celebrate the unique and important role our smaller communities play in our rural economy and making our nation a great place to live and work.  Leaders in innovation and entrepreneurship often hail from small cities and their residents are proud of their hometowns. USDA partners with communities across the country to create greater economic impact as the strong rural economies of our small, vibrant cities benefit the whole nation.

Secretary Vilsack identified strengthening local food systems as one of the four pillars of USDA's commitment to rural economic development, and USDA efforts in this area have made a big difference in small cities.  My agency, USDA’s Agricultural Marketing Service (AMS), has a long history of supporting local and regional food systems through grants, research and technical assistance.  Across the country, city leaders are recognizing that farmers markets are at the heart of many towns and cities.

Across the nation, farmers markets continue to be great places for communities to gather, shop for fresh, healthy food, and get to know local farmers and ranchers.  Farmers markets are also important outlets for the sale of organic agricultural products. 

In fact, more than 40 percent of organic operations report direct sales to consumers.  As consumer demand for organic and local food increases, farmers markets offer important opportunities for organic producers to enter new markets and grow their businesses.

“When you are a small farm, you don’t have a lot of capital.” says Julie Donnelly of Deepwoods Farm, a small tomato farm she runs with her husband in Bradley County, Arkansas. Despite being in an area known for its tomatoes, Deepwoods Farms was having a hard time getting ahead.  “We couldn’t get past the commercial tomatoes.” Julie remembers.  “We were almost bankrupt. I thought ‘I’ve got to do something!’ ”

What Julie decided to do was diversify her tomato crop to produce more varietals, including heirlooms and different colored tomatoes. She believed this would give her farm a competitive edge and open up new market opportunities. The tomatoes were growing well and tasted good.  However, no one knew the Donnelleys were doing something different than before. Deepwoods Farms needed marketing and branding support to tell customers why their tomatoes were different.   “When I heard about the Value Added Producer Grant, I thought this might be the answer,” said Julie.

Emily Diamond is a wife, mother, and farmer. She and her family own and operate the Diamond Family Farm in LaGrange, Kentucky. Emily’s farm supplies meat for her family and to the surrounding community through Community Supported Agriculture (CSA). Through CSAs, the community commits to buying the farm’s harvest, sharing both the bounty and risk of farming.

As new farmers, the Diamond family had a dream of producing healthy meat for their family on their own farm.

After hard work and saving their earnings, the family purchased land and began farming. “We built it all from scratch,” Emily said, “but looking back, it would have been easier if we would have purchased land with fencing and a barn already in place.”

For 20 years, my agency, USDA’s Agricultural Marketing Service (AMS), has managed the USDA Farmers Market.  It’s quite a milestone, and I’m thrilled to celebrate it this week by hosting the first night farmers market in Washington, DC!  There will be live music, food trucks, and an array of farmers, growers, and vendors offering cured meats, fruits and vegetables, cut flowers, cheese and dairy, and delicious baked goods—everything you need for a perfect evening picnic on the National Mall!

As part of our work to support local and regional food systems, AMS is always looking for innovative ways to help farmers markets succeed, including our own market in Washington, DC.  As we celebrate the USDA market’s 20^th season, we are introducing night markets from 5 p.m. to 8 p.m. on May 15, June 19, July 17, Aug. 21, Sept. 18, and Oct. 16.  Each night market will have a different theme featuring live music and educational exhibits.