Japan

In the United States, “March Madness” refers to the frenzied college basketball tournaments where teams must win or go home. Culinary masters throughout Asia experienced their own version of “madness” in March by squaring off in the kitchen for a chance to compete in the inaugural “United Tastes of...

The Foreign Agricultural Service’s (FAS) Agricultural Trade Office (ATO) in Japan recently released a smart phone optimized version of their business website, us-ato.jp, in conjunction with their “Taste of America” campaign. The optimization was done in response to the increased use of smart...

The past four years have been tremendously positive for America’s efforts to export more agricultural goods and products around the world. The brand of American agriculture is soaring worldwide. In fact, 2009 to 2012 represents the best four years in our nation’s history for agricultural exports...

Working in the dirt is no big deal for 4-H member Josh Tice. However, it’s not every day he gets invited to help First Lady Michelle Obama plant a cherry blossom tree in honor of the 100 th anniversary of Japan’s gift to the United States. Josh, and his mom and dad, Deana and Josiah, were on hand...

Helping U.S. exporters tap into Japan’s $670 billion food market is a top priority for the Foreign Agricultural Service’s Agricultural Trade Office (ATO) in Japan. One way we do this is by organizing the USA Pavilion at FOODEX Japan, the largest food and beverage trade show in Asia. This year’s show...

Travis Forgues is an organic dairy farmer in the town of Alburgh in northwest Vermont, almost at the Canadian border and surrounded on three sides by Lake Champlain. Like many of the other dairy farmers in northern Vermont, Travis is a realist. He went to college. He tried city life. But he was born...

Japanese customers savored restaurant dining created with quality American food ingredients as part of the first-ever “Taste of America” promotion hosted this month by the U.S. Agricultural Trade Office (ATO) in Tokyo.

Helping American farmers, ranchers and agribusinesses gain and maintain access to international markets is one of the most important roles of USDA’s Foreign Agricultural Service (FAS).

With assistance from USDA’s Market Access Program (MAP) and working with Food Export-Midwest, a Milwaukee-based company has expanded its access to the Asian market for its brand of specialty cookies. Nikki’s Cookies & Confections has been baking a full line of shortbreads, chocolate layered cookies...

The devastating earthquake and tsunami that struck Japan on March 11 claimed the lives of over 13,000 people and left nearly 150,000 homeless.