national dairy council

This post was written by Andrew, a Wisconsin seventh-grader and Fuel Up to Play 60 Student Ambassador. Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Dairy Council and NFL, in collaboration with USDA, to help encourage young people to lead healthier lives.

Guest Post by Andrew, a Wisconsin 7^th Grader

I am a student ambassador (for Fuel Up to Play 60) at my middle school in Wisconsin. I live in a dairy state. We have a lot of farms. In the short six mile drive from my house to school, I go by seven farms! There are also some green thumb farmers in our school. That is why we have our very own school garden. Our gardens have 22 garden beds that are planted with different fruits and vegetables in them. With those fruits and vegetables, we can harvest them for our schools so we can eat them!

Meet Jack, a sixth-grader who is eager to become a school nutrition and fitness game changer. He is one of nearly 20,000 student ambassadors with Fuel Up to Play 60 (FUTP 60), a program launched by the National Dairy Council (NDC) and National Football League (NFL) in collaboration with USDA. FUTP 60 empowers youth like Jack to improve nutrition and physical activity at their schools and in their communities. Jack serves as student ambassador for his home state of Delaware.

In late July, he and a select group of top ambassadors trained like athletes at the 2015 Fuel Up to Play 60 Summit in Chicago—his first visit ever to the Windy City. In addition to playing flag football, making friends and having a great time, the ambassadors learned all about nutrition and the benefits of getting at least 60 minutes of daily physical activity. Most importantly, they learned the leadership and communication skills necessary to work with students and school staff to deliver FUTP 60 activities that meet their school’s wellness goals. Those goals could include introducing salad bars, planting and harvesting fruit and vegetables in a school garden or inviting an NFL player to talk about all aspects of wellness, to name a few.

June is an eventful and versatile month—the start of warm summer days, school vacations, and holidays like Father’s Day and Flag Day.  We also celebrate many unusual observances in June such as Heimlich Maneuver Day, National Yo-Yo Day, and National Donut Day. But who can enjoy a donut without a nice, cold glass of milk?  June is the perfect month to combine the two as USDA joins the rest of the country in celebrating National Dairy Month.

For more than 75 years, we have celebrated dairy and all of its goodness during June.  What started out as National Milk Month in 1937 to promote milk consumption and stabilize the dairy demand has turned into a month-long celebration and tradition that acknowledges the dairy industry’s contributions to the United States and around the world.

Dairy has played an important role in America’s history since before the Revolutionary War, but it was not until

Cross-posted from the National Dairy Council blog:

Summer vacation is something all kids look forward to, but unfortunately hunger doesn’t take a vacation. More than 21 million American children and teens depend on free or reduced-price school meals during the school year, and when school cafeterias close, many of them lose their most important source of balanced nutrition and are at risk of going hungry.

That’s why the U.S. Department of Agriculture (USDA) and dedicated partners like National Dairy Council are working to provide nutritious meals to hungry kids throughout the summer. We know that children are particularly vulnerable to hunger and poor nutrition during this time. And our summer meals programs are well-poised to help fill this gap, serving as an important source of nutritious food for children and youth during the long summer break.

Minutes before the National Football League (NFL) teams of Super Bowl XLIX took the field, a middle school student from Orlando, Fla., had the honor of handing the game ball to an NFL official for the kickoff. But Bobby did much more than hand off that football. As this year’s NFL Play 60 “Super Kid,” the 12-year-old boy helped to inspire students across America to exercise daily and eat healthier foods.

He accomplished this feat through his relentless work with the Fuel Up to Play 60 (FUTP60) program, an outreach and education initiative founded by the National Dairy Council and the NFL, in collaboration with USDA. The program encourages youth in nearly 73,000 schools, representing almost 36 million students, to consume nutrient-rich foods—low-fat and fat-free dairy, fruit, vegetables and whole grains—and achieve 60 minutes of physical activity each day.

The following guest blog is part of our Cafeteria Stories series, highlighting the efforts of hard working school nutrition professionals who are dedicated to making the healthy choice the easy choice at schools across the country.  We thank them for sharing their stories!

By Jane Q Vergnani, Nutrition Specialist for New England Dairy & Food Council

As a transplant Rhode Islander – or as my 4-year-old daughter says, “Little Rhody’er” – who has lived, gone to school and worked as a nutrition specialist for the New England Dairy & Food Council in the state for over seven years, I am passionate about helping students succeed.

Through my work with Fuel Up to Play 60, an in-school nutrition and physical activity program created by the National Dairy Council and the National Football League, in cooperation with the USDA, I have the opportunity to visit and work with many schools throughout Rhode Island.

As schools across the country were winding down for the summer, the conversation around school meals standards was heating up.  School districts, parents, community members and Congressional representatives have engaged in an important discussion about the role of the new standards in our nation’s National School Lunch and School Breakfast programs.  Created to boost the health of our next generation, the standards encourage schools to get more creative and health-conscious about the food they serve to their students. Last month, USDA joined the National Hispanic Medical Association to reinforce this critical message.

During a Congressional briefing held by the National Hispanic Medical Association, dozens convened to learn how the Latino community was leveraging the new standards to support healthier lifestyles for their children. While the association focused on educational and healthcare institutions heightening awareness around nutrition programs, USDA’s Food and Nutrition Service Western Regional Administrator, Jesus Mendoza, underscored the importance of healthy eating, emphasizing his experiences with the new standards in his region. “Since the passing of the Healthy Hunger Free Kids Act,” Mendoza explained, “kids are eating a lot more fruits and vegetables, 90 percent of schools report that they are able to abide by the standards, more water is being offered to our children in cafeterias, and we’re exposing kids to foods they’ve never seen or heard of before.”

The next time you eat a cheese sandwich, drink a glass of cold milk, have an ice cream cone or a cup of yogurt on a walk through the park, thank the dairy farmers who made it all possible.  Now is a great time to do that because June is Dairy Month.

The dairy industry is an important economic engine in America. The farm value of milk production is second only to beef among livestock industries and is equal to corn. Milk is produced in all 50 states, with the major producing states in the West and North. Dairy farms, overwhelmingly family-owned and managed, are generally members of producer cooperatives.

This week is National Summer Food Service Program Kickoff Week, an important time to emphasize USDA’s commitment to ensure children and teens have access to safe, nutritious meals when school lets out. Through the Summer Food Service Program, federal assistance is provided for state agencies and non-profit sponsors to help children in eligible high-need areas get the proper nutrition they need during the summer when schools are not in session.

Thanks to the Healthy, Hunger Free Kids Act, students across the country are getting healthier school meals with more whole grains, fruits and vegetables, lean protein and low-fat dairy, as well as less sugar, fat, and sodium.  With more than 90 percent of schools meeting the healthy meal standards, children are getting the nutrition needed to reach their full potential. But poor nutrition during the summer months can also affect children’s academic performance during the school year.  USDA’s summer feeding programs help children get the nourishing food they need all year long so they come back to school in the fall ready to learn.

During March, National Nutrition Month®, USDA will highlight various nutrition topics that are near and dear to our hearts. We don’t work on these issues alone however. This guest blog post acknowledges one USDA National Strategic Partner, Feeding America, for the outstanding work they do to address childhood hunger and food insecurity and promote MyPlate. Learn more below:

By Jessica Hager, MA in Social Service Administration, Nutrition Coordinator, Feeding America

Good nutrition, particularly in the first three years of one’s life, is important for establishing a good foundation that has implications for future physical and mental health, academic achievement and economic productivity. Unfortunately, food insecurity is an obstacle that threatens that critical foundation.

According to the United States Department of Agriculture (USDA), 15.9 million children—1 in 5—under the age of 18 in America live in households where they are unable to consistently access enough nutritious food necessary for a healthy life (Household Food Security in the United States in 2012. Table 1B.USDA ERS.) Additionally, Feeding America’s Map the Meal Gap 2013 research found that 20 percent or more of the child population in each of 37 states and D.C. live in food-insecure households (Map the Meal Gap 2013, Feeding America).