Process Verified Program

As an auditor for USDA’s Agricultural Marketing Service (AMS), I am one of a small group of highly-qualified individuals who audit companies that utilize our programs to back up their marketing claims and add value to their products by verifying their standards or requirements. One of these programs...

When purchasing food, many consumers look for information on where the food came from and how it was produced. No antibiotics, cage-free, and grass-fed are a few marketing claims consumers find on protein-based food packaging. To provide assurance to customers of the validity of these and other...

At the Agricultural Marketing Service and across USDA, we often talk about the fact that the face of American agriculture is changing. The ranks of our farmers, especially young and beginning farmers, include a growing number of women, people of color, veterans or folks in their second careers. So...

As an auditor for USDA’s Agricultural Marketing Service (AMS), I am one of a small group of highly-qualified individuals from across the country who audits companies that use our programs and services to add value to their products in the market place. One of these programs is the USDA Process...

Last week, USDA’s Agricultural Marketing Service (AMS) announced that effective January 12, 2016, the agency withdrew two voluntary marketing claim standards – the Grass (Forage) Fed Marketing Claim Standard and the Naturally Raised Marketing Claim Standard. The Naturally Raised Marketing Claim...

The following guest blog from a school and community nutrition services director in Louisville, Kentucky highlights how non-profit School Food FOCUS relies on USDA’s Process Verified Program (PVP) to help increase transparency and choice for school food purchases. USDA’s objective, third-party...

Product labeling is a contract of trust between consumers and producers. This is especially true for the foods we eat and the companies that sell them. The responsibility of regulating and monitoring food labels is shared between many federal agencies including the Food and Drug Administration (FDA)...