wholesome wave

Open any food magazine these days and you’re bound to find a profile of the latest locavore start-up turning cream and cantaloupe into craft popsicles or maple sap into a whole new category of bottled beverages.  As consumer demand for local foods continues to climb like pole beans, venture capitalists are scouring this sector in search of the next hot investment.

USDA has long been investing in this space too, for the good of rural economies. And now we’re unveiling a new online interactive training to help other funders understand the work of regional food enterprises that are connecting local producers with local markets, and why they might want to invest in a piece of this pie.

March is National Nutrition Month. Throughout the month, USDA will be highlighting results of our efforts to improve access to safe, healthy food for all Americans and supporting the health of our next generation.

Make no mistake: Hunger is a health issue. There are clear associations between food insecurity and poor health outcomes, and health providers across the country know that good health doesn’t depend solely on medical care. And this is where USDA comes in.

I frequently interact with community health organizations in the Mid-Atlantic region. Through conversations and the observations of physicians, community clinics and hospitals, we understand that USDA’s nutrition assistance programs are a natural partner to patient care.  And so, in my region we created a platform for sharing ideas on how to target our nutrition programs at the places and with the people who directly provide health services in our communities.

As we take time this week to honor America’s veterans, we are also thinking about how we can improve the health and welfare of military communities across the country.  That’s why we are so proud to release the first-ever Guide for Farmers Markets on Military Installations.  By assisting military installations in establishing farmers markets, the guide will help increase access to fresh, local food for soldiers on military installations.  On-base farmers markets also connect members of the military with their surrounding communities and offer family-friendly gathering places where children can learn where their food comes from.

In a truly collaborative effort, my agency, USDA’s Agricultural Marketing Service (AMS), created this detailed manual with the U.S. Department of Defense’s (DoD) Healthy Base Initiative (HBI), and in partnership with Wholesome Wave.  It explains how commanders can establish and successfully operate farmers markets on military installations.

By Kevin Concannon, Under Secretary for Food, Nutrition, and Consumer Services, USDA

Exploring creative avenues to nourish a nation is a great to start any week.  And that’s exactly what USDA Deputy Secretary Merrigan and I had the opportunity to do this Monday (May 10, 2010) during the first Wholesome Wave Foundation conference in Washington, DC.