It takes more than just a bountiful harvest to succeed in today’s agricultural marketplace. Many farmers find strength in numbers by pooling resources and expertise to grow and sustain their businesses in both the U.S. and international markets. For soybean farmers, the United Soybean Board (USB) works to maintain and expand domestic and foreign markets and uses for soybeans and soybean products.
Working through the U.S. Soybean Export Council, the USB annually conducts about 140 projects in international markets to promote U.S. soy products. Comprising 70 soybean farmers, the USB facilitates trade servicing and technical support programs with importers, processors, livestock producers, and aquaculture operations. Another important component of the soybean marketing effort is to invite international buyers, processors, and other users of U.S. soy products to the United States to understand and see firsthand the U.S. soybean production, processing, distribution and transportation systems.