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avocados

Getting a Summer Staple to Market at Peak Maturity

Although Florida’s green-skin avocado industry may be a niche compared to Hass avocado operations in California, green-skin avocados are beloved by their growers and a staple for the communities that grew up eating them.

With more than 60 varieties and peak maturity ranging from May to December, the Florida avocado industry uses harvest timing and technology to ensure only mature avocados reached consumers.

The industry works with the U.S. Department of Agriculture (USDA) to operate a federal marketing order, which helps the producers expand marketing opportunities and ensures quality fruit for consumers.  Industry members make up the committee that locally administers the marketing order.  Marketing order committees are able to establish industry standards, develop markets, gather data, and conduct research - all tailored to meet the individual needs of a particular commodity and size of its industry.

Avocados: Helping Draw up the Perfect Recipe for the Big Game

The Super Bowl is next Sunday and people are busy making plans for the big game. For many, the most valuable player will be the avocado, which is quickly becoming a fan favorite.

In fact, it’s estimated that Americans will consume 120 million pounds or 240 million fresh avocados during the week leading up to the Super Bowl. This is a 20 percent increase from last year. It is also estimated that the amount of avocados consumed during the big game will be enough to fill an entire football field from end zone to end zone over 46 feet high.

Back to School, Back to Healthy After-School Snacking

Kids love to snack.  But snacking—if done right—doesn’t have to be a bad thing. There are plenty of tasty and healthy options available that will help satisfy the snack-attack of even the pickiest eaters.

Incorporating fresh fruit, like watermelon, into after-school snacks is a great choice for kids who have a bit of a sweet tooth.  And, as an excellent source of Vitamins A, B6 and C, a two-cup serving of watermelon packs a good nutritional punch that any parent can appreciate.  Watermelon Sandwich Wraps can be a perfect after-school snack.  For more creative ideas on how to serve this healthy treat, take a look at the top ten ways to enjoy watermelon

The International Influences of Cinco de Mayo Favorites

Cinco de Mayo is more than a celebration of Mexican culture and heritage.  With its American roots planted during the Civil War, the fifth of May is also a celebration of freedom and victory over odds.  Over the years the holiday has become more mainstream, with celebrations that bring together music, art and cuisine shaped by the rich culture and international influences of Mexico and Latin America.